![]() ![]() ![]() This year’s route spans over 8,000 kilometers across Saudi Arabia’s harsh and unforgiving terrain. Held annually since 1978, “The Dakar” is an extreme cross-country vehicle endurance event known for diverse challenges-a concept fintechs are well familiar with for instance, being able to maintain growth despite pandemic-induced difficulties. 1. ConnectPay: The Dakar Rally Truck ProjectĬonnectPay, an online banking service provider, has branded a Tartra Jamal off-road truck to participate in the 2022 Dakar Rally. This guest article looks at four fintechs-ConnectPay, Nubank, CashApp, and Abeg-that have fine-tuned their marketing approach to better communicate company values and goals as well as engage modern audiences. Fintech innovation, once reserved for the design and delivery of financial services, is now being turned toward unique projects and forward-thinking sponsorships. ![]()
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. Archives
June 2023
Categories |